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Panasonic RB-F10 open earbuds and carry case beside a swimming pool
Product Reviews

Panasonic RB-F10 review: Chic and comfortable open earbuds let down by fiddly controls

by admin September 17, 2025



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We spend hours testing every product or service we review, so you can be sure you’re buying the best. Find out more about how we test.

Panasonic RB-F10: Two-minute review

Being a little down on a product you fundamentally really like feels uncharitable. It’s the audio equivalent of Ebenezer Scrooge giving Tiny Tim a pair of the incredible Shokz OpenFit 2+, then swapping that sweet sonic stocking stuffer for Bob Cratchit’s humble morsel of goose. Bah, humbug, indeed.

Truthfully, though, if you did buy me a pair of Panasonic RB-F10s for Christmas or my birthday, I’d be pretty smitten. Yes, they have their faults, but if you can overcome slightly fiddly on-ears controls, Panny’s recent buds are stylish, affordable, and feel so comfortable once they’re on, you might as well have a couple of pixies giving your ear canals a luxurious bubble bath.

I adore how these open earbuds feel on my lugholes. There’s no question the main selling point here is the soothing snugness the RB-F10s bring to your listening experiences. I genuinely forgot I was wearing Panasonic’s open earbuds, which weigh 8.79g each, during the vast majority of my testing.

I can’t think of a single occasion where the fit irritated me, be it in on a recent skin-sizzling 93F trip to Fuerteventura or enduring a mild Scottish downpour closer to home. These wrap-around buds neither slip or irritate your skin, nor do they begin to chafe after hours of prolonged use. Granted, I might be guilty of the (ahem) occasional wildly definitive-sounding declaration over the years, but I stand by the following statement: the Panasonic RB-F10s are the most comfortable earbuds of any kind I’ve ever worn. Stick that on the box, Panny.

Elsewhere, problems sadly surface that lower these otherwise supremely sturdy buds’ score. With grown-up looks, a classy charging cradle, and satisfyingly loud, well-weighted audio, there’s a whole lot to like about a pair of open ears that cost comfortably less than $100.

Yet it’s hard to stuff my fingers in my ears and pretend the RB-F10s don’t have issues – chief among them are some of the fiddliest, least dependable on-ears controls I’ve encountered on a pair of buds. At best, they’re semi-reliable. At worst? The simple task of pausing or skipping a track has made me chuck Panasonic’s ear accessories onto my sofa multiple times – a feeble bout of frustration the best open ear buds wouldn’t bring out in me.

(Image credit: Future / Dave Meikleham)

I’ll get to the RB-F10’s fuller audio performance shortly, but if you want the abbreviated version, they’re damn good. With weighty 17mm x 12mm drivers, they bring boom in spades for such svelte buds, while also delivering acoustics you’d never describe as either tinny nor scratchy.

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Feature-wise, we’re looking at somewhat of a mixed bag. That’s a bag you’d drop every time you did your shopping thanks to those misfiring on-ear controls that are as dependable as a lion going for the vegan option at an all-you-eat zebra buffet. Though IPX4 waterproofing is welcome (and effective in my experience), battery life doesn’t exactly have my knees aquiver.

If you don’t have Panasonic’s nicely minimalist charging cradle to hand, you’re looking at a meagre seven hours of juice. If you’re a fiendish podcast binger like myself who often leaves home without a dock, these may not be the buds for you.

ANC (Active Noise Cancellation) has also been left off the party list and software support is non-existent. Though not the most feature-rich buds, the RB-F10s do at least support convincingly solid dual mic audio calls, and the presence of reliable Bluetooth multipoint connectivity is also welcome.

If it weren’t for those overly finicky on-ear controls, I’d unquestionably be giving the Panasonic RB-10s a higher score that would have it ruffling the feathers of some of the best earbuds. Yet due to those unpredictable controls and only so-so battery life, you may be better off looking at the sublime Nothing Ear (a), or the slightly more premium Bose QuietComfort Ultra Earbuds.

Panasonic RB-F10 review: Specifications

Swipe to scroll horizontally

Drivers

17mm x 12mm

Water resistant

IPX4

Battery life

7 hours (earbuds); 25 hours (including charged case)

Connectivity

Bluetooth 5.4

Weight

8.79 per bud / charging case 36g

Active noise cancellation

No

Panasonic RB-F10 review: Price and availability

(Image credit: Future / Dave Meikleham)

  • Released in June 2025
  • $110 / £79.99 / AU$165 (approx.)

The Panasonic RB-F10s have been out for a few months at this point, but you’d be hard pressed to tell. You’d have an easier time spotting a neon-dipped snow leopard during a blackout than finding these buds readily on sale.

Currently, the only place I’ve been able to locate these attractive, relatively affordable earbuds is the official UK Panasonic site. Available in black or a two-tone white scheme, these $110 / £79.99 / around AU$165 buds are very reasonable considering their overall build and sound quality.

Knowing Panasonic, the F10s are unlikely to become significantly easier to pick up going forward, so if you do see them in stock on the UK’s official site or somewhere like eBay (and fancy the cut of their jib), put your money where your sonic-slaying mouth is.

Panasonic RB-F10 review: Features

(Image credit: Future / Dave Meikleham)

  • IPX4 waterproofing works well
  • Seamless Bluetooth multipoint connections
  • Average battery if they don’t get a full charge

If there were a Deep Impact style meteor-centric oblivion on the horizon and you were forced to draw the short straw on who gets to board the shuttle to survival…. well, suffice to say that comet is cooking F10 owners. That’s a fruity way of saying the RB-F10s aren’t exactly feature-rich.

A lack of ANC or software support is perhaps expected at such an agreeable price point, but what’s considerably harder to stomach is the F10s’ battery life. I’ve seen mayflies with heaving drinking problems boast longer lifespans.

Unless you carry the handsome dock around you like it was a court-mandated bracelet, these open earbuds will die on you a little after seven hours. If you obsessively charge the buds in their dock, and I mean every single day, you’ll get a much healthier 25 hours of juice. Nevertheless, during my seven weeks of testing, I found Panny’s buds died out of nowhere an alarming amount. If you’re a committed jogger, these probably aren’t the earbuds for you.

Don’t walk away at a brisk pace just yet, though. The RB-F10s aren’t entirely no-frills and an IPX4 waterproof rating should never be taken for granted from a native Scot like myself. If you live in an area with regular showers you’ll definitely appreciate this feature. Thanks to their open ear design that shows off a whole lotta lobe, nailing down an IPX4 waterproof rating was key.

I was once caught in a downright biblical lashing of hailstones while nipping out for a lunchtime burger during my F10s testing, and it was mercifully only my soggy quarter pounder that met a watery fate that day. On the few times I have encountered showers while out and about, I’ve yet to hear all those sky tears cause any audible distortion while listening to music on the RB-F10s.

The F10s’ Bluetooth 5.4 multipoint connectivity is probably the most forward-looking feature these buds boast. Capable of pairing to a duo of iOS/Android devices at the same time, the F10s can register to 10 separate devices, though you can obviously only swap between a single pair at once.

The pairing/disconnecting process is relatively simple, involving holding the sensor button down on each bud for several seconds. Once you hone in on your two favorite devices, these buds will intuitively pick up on whatever content you were listening to on them last. It’s smart, hassle-free stuff.

Dual mic support also makes the F10s solid for voice calls. As glamorous – and depressingly unstaged – as this sounds, I had to take a relatively important fraud call from my bank while wearing Panasonic’s buds. The company’s claim that voice signals hold up to around 33ft proved largely true, and even taking an irritating security call while wandering about my Spanish friend’s (in no way death) cellar, the clarity of the audio never wavered.

So the F10s just about get a passing grade in the features department. Still, any prospective future teacher would be sticking a big, fat “could do better” before a pair of F11s rock up to school next year.

Panasonic RB-F10 review: Sound quality

(Image credit: Future / Dave Meikleham)

  • Bass satisfies for such lightweight buds
  • Vocal clarity is usually excellent
  • No software but EQ tweaks seldom needed

As someone who normally wears the best over-ears headphones in everyday life I’ve been mightily impressed by the range of sounds these sleek buds pump up. Keen to hear how the buds would fare, I decided to forgo my increasingly decrepit musical tastes and listen to some fresher bangers from Glastonbury 2025. Not in a mud-caked field in Somerset, you understand. Rather from the comfort of my reclining chair with an RF-10 popped into each ear.

Now let’s jump down the YouTube rabbit hole!

The five-piece indie pop group Wet Leg slithered around Glasto’s Other Stage and immediately wormed into my brain with Catch These Fists. Sensationally steely, winkingly erotic before exploding into a scrappily raunchy crescendo, it’s a bloody fun tune, and one where the RB-F10s powerful 17mm x 12mm drivers effortlessly pick up lead singer Rhian Teasdale’s growling lower registers.

I was also taken aback that the RB-F10s made the upbeat Yougotmefeeling by Parcels come alive in a full-bodied way that briefly made me do a double take on whether I was listening to their summery banger on budget earbuds or one of the best surround sound systems. There was one moment the video cut to the super sweaty crowd, and the subsequent swirling chorals almost made me believe I was standing among the throng covered in knocked-over plastic lager glasses.

Sticking with YouTube, I was delighted to bump into an energetic performance of Don’t Back into the Sun by The Libertines. The fact Carl Barat turned up with chaotic longtime collaborator Pete Doherty, who not only looked reasonably healthy, but didn’t flub his lines, was a nice surprise. That definitely wasn’t on my Glasto bingo card. Back to the Panasonic RB-F10s, Gary Powell’s pounding drumwork and John Hassall’s satisfyingly punchy bass came through without overwhelming Pete and Carl’s duets.

Even though I do a lot of my headphones testing on my iPhone, I must admit to consuming a lot of content on my iPad Pro, be it the best Netflix movies or the best Amazon Prime shows. On that note, I’ve been rewatching The Boys season 3 for roughly the 43rd time. Herogasm! Anyway, there’s a song that plays during a later episode where Homelander “might” be getting his morning milk from an unconventional source. Yick.

Still, if it wasn’t for that udderly unacceptable act, I’d never have found 1968’s Crimson and Clover by Tommy James and the Shondells. Talk about a psychedelic headtrip banger for the ages. This trance-like ‘60s tune is mellow yet somehow quietly sinister. For all three minutes and 25 seconds the RB-F10s deliver the big beats with aplomb while also delivering on the shakier strands that make you wonder if your entire head is about to fall into your buds.

So it shouldn’t come as a Tyler Durden-style shocker that I’m into the audio quality the Panasonic RB-F10s deliver at such a comparatively reasonable price. Bass also feels nuanced, with drivers capable of handling both big orchestral numbers without letting lyrics get lost in the shuffle. Sound-wise, these are some of the most well-rounded, best-judged buds I’ve tested.

  • Sound quality score: 4.5/5

Panasonic RB-F10 review: Design

(Image credit: Future / Dave Meikleham)

  • So light you can barely feel them
  • Classy little charging cradle
  • On-ear controls can be a nightmare

SHUT UP AND TAKE MY MONEY! Not enough? Alright. Zip those lips and take even more of my cents. I’m smitten with the design of the Panasonic RB-F10s, especially with the ultra alluring two-tone white shade (also available in black). Unfussy yet dignified, they have an aura of quiet confidence about them I really dig. And then there’s the comfort.

If it was legal to wed a pair of open earbuds based purely on how ludicrously comfortable they feel to wear, I’m slamming a ring on the RB-10s pronto…. before finding a cave where I can live out the rest of my days in shunned solitude. Hot dang, do these buds feel lovely.

I’ve worn some supremely comfy cans of late (like the likeable yet uneven Happy Plugs Play Pro over-ears), but Panasonic’s lightweight offerings are on another level. Once you get them out of their cute charging cradle, popping them on is a breeze. With a few tweaks I found the RB-10 almost immediately adjusted to a position that wrapped around my lobes in an entirely satisfying, seamless way.

I suspect this is down to two major factors. Firstly, the flexible (but not cheap-feeling) plastics they’ve been constructed from, which lets them contort around the shape of your ears with minimal fuss. Secondly, their oh-so-lightweight footprint. At well under 9 grams per bud, and thanks to their open design that leads to what Panasonic describes as an “unintrusive fit”, it’s almost alarmingly easy to forget you’re wearing the RB-F10s.

Fun fact: I went on a four-hour round trip to see the deeply underwhelming Jurassic World Rebirth semi-recently, and not once on that lengthy inner city tour could I feel Panasonic’s open buds rub my ears up the wrong way while listening to Jurassic-themed podcasts. Hey, you gotta keep it on brand, right? Honestly, I’m wearing them while currently writing this review and I legit can’t feel them. Witchcraft!

Sadly, the on-ear touch sensors are about as reliable as a chocolate watch… and a timekeeper that’s been placed into a giant oven at that. They simply don’t function as they should often enough.

(Image credit: Future / Dave Meikleham)

Located on the main body of each bud, a single tap should play/pause whatever you’re listening to, and touching the left bud’s sensor rapidly three times will turn the volume up (a double tap turns it down). Meanwhile, a trio of touches on the right earbud will skip forward a track (again, a double tap to go back a song).

The trouble is, these sensors are both weirdly sensitive and not sensitive enough. During my weeks of testing I’d find they’d follow the commands I wanted maybe 40% of the time. Hardly an ideal batting average, right?

If you’re sitting at a desk judging the exact position and pressure you need to hit the RB-F10s is easier. In motion, though? That’s a far more flustering story. I lost count of the times I accidentally skipped to a new podcast episode on walks due to my right bud’s sensor having a mind of its own.

Pausing tunes via the left earbud also proved to be a teeth-gnashing chore. It’s such a pity, because if the Panasonic RB-F10s controls were more reliable, I’d be awarding these attractive buds another half star.

To round off this finger-flummoxing package on a cheerier note, I’ve got to pour some love all over the RB-F10s’ charging “cradle”. Sorry, “dock”! Not only is it incredibly easy to jam into even the tightest of pockets, but the way both buds magnetically snap into their holders – Nintendo Switch 2 style – is stupidly satisfying.

Panasonic RB-F10 review: Value

(Image credit: Future / Dave Meikleham)

  • Build feels premium
  • Sound exceeds expectations for the price

The RB-F10s are a bit of a steal. Full disclosure: DO NOT STEAL. Packing that Panny quality without skimping on audio quality, they hit a lovely sweet spot between price and performance. In an age where it’s all too easy to pick up any random pair of buds for $20 at an airport, the F10s’ design and sonic quality shine through.

The very fact I’ve barely given my beloved Apple AirPods Max much of a look-in of late speaks volumes – and I’m in no way sorry about the tangential pun. Rocking premium build quality and striking sound at a rough $100 price bracket, the F10s are easy to recommend for homebody audiophiles who aren’t fussed about ANC, so are less likely to contend with noisy commutes.

Panasonic RB-F10: Scorecard

Swipe to scroll horizontally

Category

Comment

Score

Features

Standard seven-hour battery life not suited for runners; no ANC or software.

3/5

Sound quality

Resonant bass combines with a satisfyingly wide-sounding mid-range; acoustics easy to pick out.

4.5/5

Design

Stylish, practical and supremely comfortable, but fiddly controls drag them down.

3/5

Value

Made with quality components that exude class usually reserved for pricier buds.

4/5

Panasonic RB-F10: Should I buy?

(Image credit: Future / Dave Meikleham)

Buy it if…

Don’t buy it if…

Also consider

Swipe to scroll horizontallyRow 0 – Cell 0

Panasonic RB-F10

Huawei FreeAarc

Final Audio ZE3000 SV

Drivers

17mm x 12 mm

40mm dynamic

10mm F-Core SV dynamic

Active noise cancellation

No

Yes

Yes

Battery life

7 hours (earbuds); 25 hours (charging case)

7 hours (earbuds); 23 hours (charging case)

7 hours (earbuds); 28 hours (charging case)

Weight

8.7g per bud

8.9g per bud

4g

Connectivity

Bluetooth 5.4

Bluetooth 5.2

Bluetooth 5.3

Waterproofing

IPX4

IP57

IPX4

How I tested the Panasonic RB-F10

  • Tested for seven weeks
  • Used at home, outdoors and on flights

I tested the Panasonic RB-F10 over a seven-week period. Forgive me if that seems like an overly long testing window. I turned 40 during the review process and suffered a tiny existential breakdown. Thank heavens I had the F10s’ quality sound output to pick me up during my darker moments.

During that time I used these open earbuds to listen to my favorite tunes and podcasts across different environments, spanning my ground floor apartment, on walks through city centers and on public buses. I primarily connected the headphones to my iPhone 14 Pro – and to a lesser extent – my Apple iPad Pro 13-inch (2024).

First reviewed: September 2025

Read more about how we test.

Panasonic RB-F10: Price Comparison



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Product Reviews

Panasonic Z95B review: a flagship OLED TV that combines refined pictures with powerful sound

by admin August 25, 2025



Why you can trust TechRadar


We spend hours testing every product or service we review, so you can be sure you’re buying the best. Find out more about how we test.

Panasonic Z95B: Two-minute review

The Panasonic Z95B is the latest flagship TV to enter what is turning out to be a very competitive OLED TV market in 2025. Whereas some of those models – specifically those from Samsung and LG – are making a bet on high brightness to distinguish themselves among the best TVs, Panasonic is pushing accuracy with the Z95B, and the effort can be seen in its refined, natural, and finely detailed picture.

For the Panasonic Z95B, the company opted to use the same Primary RGB Tandem panel OLED display found in the LG G5. This new panel tech has a ‘four-stack’ structure, with separate red and green OLED layers sandwiched between two blue layers, and it accounts for the Z95B’s rich color display and high brightness capability – I recorded brightness measurements as high as 2,107 nits, though brightness is considerably more limited in several of the TV’s picture presets such as Filmmaker Mode, which is a quirk I’ll dig into later in the review.

The Z95B’s predecessor, the Panasonic Z95A, distinguished itself as one of the best TVs for sound with its powerful 5.1.2-channel built-in speaker array. This same ‘360 Soundscape Pro tuned by Technics’ system carries over to the Z95B, though Panasonic has made improvements to the speaker drivers, speaker layout, and woofer output. The result is one of the best built-in TV speaker systems you can buy, with sound that’s clear, powerful, and immersive enough that you could easily get away with not using an external soundbar.

Those speakers on the Z95B are concealed behind a gray mesh fabric that runs along the TV’s top, bottom, and sides, and gives it a solid, dignified appearance. A pedestal stand that swivels in either direction to accommodate a range of seating positions is a bonus, though the included, basic remote control seems at odds with the TV’s premium design.

Panasonic uses Amazon Fire TV as its smart TV system, and it’s a serviceable, but ad-driven platform that really would like you to be a Prime Video subscriber and devotee of other Amazon services and products. Fire TV’s Live TV portal is particularly friendly to users of the best indoor antennas, though, and the Z95B supports ATSC 3.0 broadcasts for viewers in the US.

Gaming is well supported on the Z95B, with 4K at 144Hz, Dolby Vision gaming, and variable refresh rate, including AMD FreeSync Premium and Nvidia G-Sync, all accounted for. HDMI 2.1 ports supporting those features are limited to two, rather than the four HDMI 2.1 ports we look for on the best gaming TVs, but the Z95B’s powerful built-in speaker system makes that less of an issue than it normally would be.

Panasonic OLED TVs are typically priced higher than their Samsung and LG counterparts, particularly in the UK, but the Z95B was priced around the same as its competition at launch, and has already seen discounts. Given its impressive picture and sound quality, it’s one of 2025’s best OLED TVs, and a very good overall value among premium TVs.

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  • Panasonic Z95B 4K OLED TV at Amazon for $2,399.99

Panasonic Z95B review: Price and release date

The Fire TV Ambient Experience lets you choose images and artworks to display when the TV is in standby mode (Image credit: Future)

  • Release date: June 2025
  • 55-inch: $2,599 / £2,499
  • 65-inch: $3,399 / £2,999
  • 77-inch: $4,699 / £3,999

The Panasonic Z95B is available in 55-, 65-, and 77-inch screen sizes, with that last option an expansion on last year’s Z95A series, which was only available in 55- and 65-inch sizes. Prices for all Z95B series TVs have dropped since launch, with all screen sizes now selling for several hundred less in both the US and the UK.

At the reduced price, the Z95B series is now priced in line with its premium OLED competition from LG, Samsung, and Sony. For example, the 65-inch Panasonic is now selling for around $3,000 in the US. In that same screen size, you’ll find both the LG G5 and the Sony Bravia 8 II priced around $3,000, and the Samsung S95F at $3,299.

Panasonic Z95B review: Specs

Swipe to scroll horizontally

Screen type:

Primary Tandem RGB OLED

Refresh rate:

144Hz

HDR support:

Dolby Vision, HDR10+, HLG

Audio support:

Dolby Atmos

Smart TV:

Fire TV

HDMI ports:

4 (2x HDMI 2.1)

Built-in tuner:

ATSC 3.0 (US)

Panasonic Z95B review: Benchmark results

Panasonic Z95B review: Features

The Z95B’s four HDMI ports, including two inputs with 4K 144Hz support (Image credit: Future)

  • Primary RGB Tandem panel OLED display
  • Dolby Vision and HDR10+ support
  • 360 Soundscape Pro tuned by Technics speaker array

The Panasonic Z95B uses a new Primary RGB Tandem panel OLED display with a notably higher brightness capability than the Master OLED Ultimate panel with micro lens array tech used in its Panasonic Z95A predecessor. Panasonic additionally uses a ThermalFlow aerodynamic cooling system that helps to maximize peak brightness by improving airflow through the TV.

Panasonic has carried over the same HCX Pro AI Processor MK II from the Z95A to the Z95B. This advanced picture processor uses dynamic 3D LUTs (Look-Up Tables) to ensure accurate colors across a range of picture brightness levels and provides 4K Fine Remaster and Smooth Motion Drive Pro features to improve detail and motion handling.

Panasonic models continue to be the only OLED TVs in the US to support both the Dolby Vision and HDR10+ high dynamic range formats (Philips OLEDs in the UK have the same capability), and in the Z95B, that’s supplemented by Dolby Vision IQ and HDR10+ Adaptive for automatic picture brightness adjustments across a range of lighting conditions. Picture presets include Filmmaker Mode and Panasonic’s True Cinema and True Game modes, along with Netflix and Prime Video Calibrated modes for automatic picture optimization when streaming from those services.

The Panasonic Z95A quickly earned a spot as the best option for built-in sound quality in multiple TechRadar best TVs lists, and the new Z95B also features a ‘360 Soundscape Pro tuned by Technics’ built-in 5.1.2-channel 160W speaker system – this time with redesigned speaker drivers and speaker layout, and higher bass output. This differs from the built-in speaker arrays found on most other TVs in providing a dedicated center channel speaker, along with side-firing and upfiring speaker drivers for enhanced immersion.

As with picture settings, the Z95B features a wide range of sound settings. Key among these is Space Tune, for automatically tuning the TV’s sound output using the remote control’s built-in mic, and Sound Focus, which lets you adjust the directionality of the TV’s sound using beam-forming to accommodate off-center seating positions.

Panasonic switched to the Amazon Fire TV smart TV interface back in 2024, and Fire TV on the Z95B features optimized voice control features for content discovery and navigation, a hands-free control option, and an interface that can be personalized for multiple users. Live TV channels, including ones pulled in by the TV’s ATSC 3.0 tuner, can be integrated into the smart interface for browsing and also customized for a ‘personalized Live-TV Experience.’

Gaming features on the Z95B include a True Game mode with latency reduction, a Game sound mode, and a Game Board onscreen menu for making quick adjustments while gaming. Two of the TV’s four HDMI ports also support HDMI 2.1 features such as 4K 144Hz and VRR, including AMD FreeSync Premium and Nvidia G-Sync.

Panasonic Z95B review: Picture quality

Ambient Experience options include full-motion and AI-generated images plus information widgets (Image credit: Future)

  • High brightness capability for an OLED TV
  • Brightness is limited in Filmmaker and other picture modes
  • Rich color and excellent detail

The first thing to say about the Panasonic Z95B’s picture is that, while the TV is capable of high brightness, it’s not as bright as its premium OLED TV competition when its most accurate picture presets – Filmmaker Mode, True Cinema, and Cinema – are used and left at their default settings.

That’s because Panasonic is prioritizing picture accuracy over brightness here, and those modes limit peak brightness based on the maximum mastered brightness level of the source – typically 1,000 nits for most content.

Correspondingly, I measured Z95B’s peak HDR brightness in Filmmaker Mode at 992 nits, while its fullscreen brightness in that mode was 347 nits. After bumping up the luminance level of my test pattern source, peak HDR brightness in Filmmaker Mode jumped to 2,107 nits, and the TV’s EOTF (the equivalent gamma for HDR) also remained accurate at that brightness level.

Viewers not wanting to deal with any brightness limitations could instead opt for the Standard picture preset, which had a measured peak HDR brightness of 1,835 nits, and 327 nits fullscreen brightness. Panasonic also provides settings in the TV’s HDR submenu that let you manually set HDR tonemapping and luminance clipping levels, and these can be used to help optimize brightness. Needless to say, this is great news for tweakers, but a potential source of annoyance for others who don’t like to sift through menu settings.

As for other numbers, the Z95B’s coverage of the UHDA-P3 and BT.2020 color spaces in Filmmaker Mode measured 99.9% and 79.1%, respectively – both impressive results. The average Delta-E value (the margin of error between the test pattern source and what’s shown on-screen, with a result lower than 3 being undetectable by the human eye) for color point accuracy was 2.6, and it was 3.2 for grayscale accuracy.

The Z95B has high peak brightness capability, but brightness is limited by default in specific picture modes, such as Filmmaker Mode (Image credit: Future)

For most of my Z95B evaluation, I viewed it in dimmed lighting, and such conditions allowed the Panasonic’s picture to fully shine. The set does use an anti-reflection screen, and while this works to a degree, I could still see mirror-like reflections from lamps and overhead lights, and picture contrast was also lessened with my room lights on.

After watching the recent movie Weapons in the theater, I was motivated to stream the director’s earlier movie, Barbarian (on Netflix in 4K), and the Z95B did an excellent job of displaying the deep black of the house’s basement and fleshing out shadows in the corridors of the creepy, dungeon-like space. For this movie, I used Netflix Calibrated Mode, which by default made it too dark, but the TV’s multiple black level adjustments allowed me to tweak the picture for a more balanced look.

Wild Robot was up next, and I streamed it in 4K with Dolby Vision using the TV’s Dolby Vision Dark preset – one that I’m happy to report turned off motion smoothing by default. The jungle and creatures in this animated movie were displayed with rich, vivid color. The picture also looked fantastically detailed and clean, with the textures in the computer-generated images giving the picture a near-3D quality.

I like to use the Netflix series Ripley in TV evaluations because of its sumptuous cinematography (by frequent Paul Thomas Anderson collaborator Robert Elswit). The Z95B certainly did not disappoint here, displaying the wide range of fine gray tones in the black and white images of Italian villages and villas with an impressive level of subtlety.

Dolby Vision Dark mode proved to be a good match for Ripley, but in this case, when I switched to Netflix Calibrated mode, the picture retained both its subtle grayscale and contrast punch.

No Time to Die is one of my go-to reference 4K Blu-rays, and when I watched the scene where James Bond walks across a craggy hillside cemetery, the Z95B’s picture looked impressively solid, with only a minimal level of judder. I often find myself applying some level of motion adjustment to TVs after checking this scene, but the Z95B’s motion handling was good enough that I didn’t feel any need to.

  • Picture quality score: 5 / 5

Panasonic Z95B review: Sound quality

The Z95B features a rear-mounted subwoofer with dual passive radiators (Image credit: Future)

  • 5.1.2-channel, 160W speaker array
  • 360 Soundscape Pro tuned by Technics
  • Sound Focus feature adjusts for off-center seating

The Z95B features a built-in 5.1.2-channel, 160W speaker array, with the front-facing left, center, and right-channel speakers contained in a soundbar-like enclosure at the screen’s bottom. Along with these, there are newly designed line-array speakers positioned at the sides and top surface of the TV, along with a subwoofer and dual passive bass radiators located around the back.

This ‘360 Soundscape Pro tuned by Technics’ Dolby Atmos sound system is more elaborate than what you’ll find on most TVs, and its performance is good enough that you can easily use it in place of one of the best soundbars. Panasonic has also introduced enhanced two-channel and 5.1-channel upmixing on the Z95B which it says can “deliver immersive rear sound without rear speakers,” though the TV’s virtual processing comes short of delivering on that claim.

As with the picture, there are extensive sound presets on the Z95B, along with settings for customizing the sound. After using Space Tune, a feature that uses the remote control’s built-in mic to calibrate the TV’s sound output for your viewing environment, I found that many of the presets sounded too bright for my taste and opted for the User preset, which provides Sound Field and Bass Boost settings to customize the sound, along with an eight-band EQ adjustment.

Once adjusted, dialogue projected clearly and sounded natural, and even music sounded good, as I confirmed when watching Queens of the Stone Age Alive in the Catacombs, an acoustic performance by the band recorded in the catacombs beneath Paris. The sound effects in action movies like Mad Max: Fury Road had a high level of spatial precision, and the TV’s powerful speaker array delivered a strong impact on engine roars and crashes during the movie’s many vehicle chase scenes.

Another key Z95B feature is Sound Focus, which uses beam-forming processing to change the direction of the speaker output to accommodate off-center seating positions. You can choose Pinpoint, Area, Spot, or Ambient settings, each of which provides a different level of soundfield width. Testing this, I used the Pinpoint setting to aim the sound at the far end of my sofa, and the TV’s soundstage clearly shifted 30 degrees off from center.

  • Sound quality score: 5 / 5

Panasonic Z95B review: Design

Image 1 of 2

The Z95B’s swiveling pedestal stand(Image credit: Future)The mesh fabric grille covering the TV’s top- and side-mounted speakers(Image credit: Future)

  • Swiveling stand
  • Wide range of input and control ports
  • Flimsy remote control

With its two-inch depth, the Z95B, while slimmer than its Z95A predecessor, is still on the bulky side for an OLED TV. That girth is a necessity given the TV’s substantial built-in speakers, however, and the Z95B still manages to maintain a sleek look when viewed straight on.

An attractive dark gray fabric mesh covers both the front-facing and side- and top-firing speakers, and the TV’s sturdy aluminum pedestal stand can be swiveled – a useful feature to accommodate a range of viewing positions.

The Z95B’s extensive connections include four HDMI ports (with two HDMI 2.1) and both optical digital audio and a 3.5mm headphone output that can also be configured for connecting an external subwoofer. An ATSC 3.0 tuner connection can be used for viewing ‘NextGen’ digital TV broadcasts in the US, and there are also powered USB and Ethernet ports, and an IR blaster output.

Panasonic hasn’t changed the flimsy remote control that previously shipped with the Z95A for the Z95B. And while that’s disappointing given this TV’s premium price, it mostly does the job and features a built-in mic for Alexa voice commands.

There’s no input select button on the US remote for changing inputs – one of my pet peeves with TV remotes – but you can configure one of the controls to switch to a specific input on the TV, along with a range of other options such as selecting a specific streaming app.

Panasonic Z95B review: Smart TV and menus

Image 1 of 2

The main Fire TV home screen(Image credit: Future)The Live TV guide screen on Fire TV(Image credit: Future)

  • Amazon Fire TV smart TV platform
  • Live program grid with broadcast channels customization
  • Extensive array of picture and sound adjustments

Panasonic TVs use Amazon Fire TV for a smart TV system, and the version you’ll see on the Z95B is essentially the same as what’s found on Amazon’s own Fire TV lineup. The top half is occupied by ads, many for Amazon streaming and VOD offerings, while a horizontal bar cutting across the center contains input selection, My Stuff, search, and Live TV tabs, along with a customizable row of streaming apps and a gear icon for advanced menus.

The bottom section contains a grid of recommended program options culled from free TV and subscription apps, and if you scroll down, you’ll see a seemingly endless range of these, with everything from political news to the latest cooking videos.

Fire TV’s Live TV portal features a grid guide option that lets you browse channels grouped in a range of categories such as Antenna Channels, Sports, News by Fire TV, and more. Digital broadcast stations can be arranged into lists, with the option to favorite your regularly watched channels, and to hide ones like home shopping networks that you’d prefer to shut out.

Fire TV provides a greater range of customization for browsing both free broadcast and streamed TV channels than most other smart interfaces, so it’s a good option for antenna users.

The Fire TV Ambient Experience provides a wide assortment of still and motion images that can be displayed when the TV is in standby mode. (It can also be accessed at any time by pressing and holding the power on/off button on the remote.) Along with the supplied content library, you can access personal photos (you’ll first need to upload these using the Amazon Photos app on your phone).

You can also use Alexa voice commands to create AI-generated images for your Ambient Experience library, though, as I found when experimenting with this feature, political content is not permitted.

Panasonic provides a much wider range of picture and sound adjustment options in the setup menus than most other TVs. I hit the high points for sound in the Sound Quality section above, but the Z95B’s picture menus include an almost over-the-top array of advanced adjustments.

To list just a few, the Brightness menu has multiple advanced settings for configuring black levels, and there’s an HDR submenu that lets you set EOTF type, HDR tonemapping, and luminance clipping levels. For color, you can switch between Rec. 2020, DCI-P3, Adobe, and Rec. 709 color gamuts.

The reason for all these adjustments is that Panasonic’s OLED TVs are used in post-production facilities as reference monitors, but in the majority of instances, you’ll want to leave things set to Auto.

  • Smart TV & menus score: 4 / 5

Panasonic Z95B review: Gaming

The Z95B’s Game Bar menu overlay (Image credit: Future)

  • Two HDMI 2.1 ports with 4K 144Hz support
  • FreeSync Premium and Nvidia G-Sync VRR
  • 12.7ms input lag is average

The Z95B’s gaming features include two HDMI ports with 4K at 144Hz, FreeSync Premium, and Nvidia G-Sync VRR support, and Dolby Vision gaming. There’s a True Game picture and a Game sound mode, and Panasonic’s Game Board onscreen menu can be called up to make quick and easy adjustments to parameters like dark visibility, sound mode, and variable refresh rate.

Input lag measured with a Bodnar 4K meter was 12.7ms, which is an average level for a TV. The best gaming TVs can hit the 9ms range, but the Z95B’s input lag is minimal enough that the vast majority of gamers will find it more than acceptable.

Panasonic Z95B review: Value

The Z95B’s remote control is flimsy and lacks backlighting and an input select button (Image credit: Future)

  • Priced the same as top OLED competition
  • Built-in sound enhances value
  • Less extensive gaming features than competition

The Panasonic Z95B is currently priced on par with, or even less than, its premium OLED competition from LG, Samsung, and Sony. Choosing between this year’s top OLED TVs is tougher than ever, but I can’t imagine anyone being disappointed with the Z95B’s picture, though the Samsung S95F and LG G5 may be better options for those wanting to view in bright rooms.

One thing that enhances the Z95B’s value is its powerful sound. For that reason, you could consider using this TV without a soundbar, though the built-in speakers aren’t necessarily a match for the best Dolby Atmos soundbar systems with separate rear-channel speakers and a subwoofer.

An argument could be made that the Z95B is a lesser gaming TV than the Samsung S95F and LG G5, both of which feature four HDMI 2.1 ports, lower input lag, and cloud-based gaming from apps including Xbox. But the Z95B’s lower HDMI 2.1 port count won’t be an issue if you’re using its built-in speakers, and as a Fire TV, there is Amazon’s Luna cloud gaming app, which features popular games like Fortnite.

Should I buy the Panasonic Z95B?

(Image credit: Future)Swipe to scroll horizontallyPanasonic Z95B

Attributes

Notes

Rating

Features

A fine selection of features led by sound processing modes for room tuning and off-center seating accommodation

4.5 / 5

Picture quality

Capable of high brightness for an OLED, but many of the TV’s preset picture modes favor a more subtle, balanced, and accurate images

5 / 5

Sound quality

Powerful built-in 5.1.2-channel speakers distinguish the Z95B from other TVs and is good enough that a soundbar isn’t exactly needed

5 / 5

Design

A slightly bulky form factor due to its built-in speakers, but otherwise a sleek design with a swiveling pedestal stand. Remote control could use work

4 / 5

Smart TV and menus

Amazon Fire TV isn’t the best smart TV platform, but it does the job for streaming and Amazon subscribers and Alexa users will find it useful

4 / 5

Gaming

A good set of gaming features and solid overall gaming performance

4 / 5

Value

A very good value compared to other premium OLED TVs, and its value is enhanced by its excellent built-in sound

4.5 / 5

Buy it if…

Don’t buy it if…

Panasonic Z95B: Also consider…

Swipe to scroll horizontallyHeader Cell – Column 0

Panasonic Z95B

LG G5

Samsung S95F

Sony Bravia 8 II

List price (65-inch)

$3,399 / £2,999

$3,399 / £3,299 / AU$5,299

$2,699 / £2,699 / AU$4,299

$3,499 / £2,999 / AU$4,999

Screen type

Primary Tandem RGB OLED

Primary Tandem RGB OLED

QD-OLED

QD-OLED

Refresh rate

144Hz

165Hz

165Hz

120Hz

HDR support

Dolby Vision/HDR10+/HLG

Dolby Vision/HDR10/HLG

HDR10+/HDR10/HLG

DolbyVision/HDR10/HLG

Smart TV

Fire TV

webOS

Tizen

Google TV

HDMI ports

4 (2 x HDMI 2.1)

4x HDMI 2.1

4 x HDMI 2.1

4 (2x HDMI 2.1)

How I tested the Panasonic Z95B

Measuring a 10% HDR white window pattern during testing (Image credit: Future)

  • I spent about 15 viewing hours in total, measuring and evaluating
  • Measurements were made using Calman color calibration software
  • A full calibration was made before proceeding with subjective tests

When I test TVs, I first spend a few days or even weeks using it for casual viewing to assess the out-of-the-box picture presets and get familiar with its smart TV menu and picture adjustments. I next select the most accurate preset (usually Filmmaker Mode, Movie or Cinema) and measure grayscale and color accuracy using Portrait Displays’ Calman color calibration software. The resulting measurements provide Delta-E values (the margin of error between the test pattern source and what’s shown on-screen) for each category, and allow for an assessment of the TV’s overall accuracy.

Along with those tests, I make measurements of peak and fullscreen light output (recorded in nits) for both standard high-definition and 4K high dynamic range using 10% and 100% white window patterns. Coverage of UHDA-P3 and BT.2020 color space is also measured, with the results providing a sense of how faithfully the TV can render the extended color range in ultra high-definition sources.

For the Panasonic Z95B, I used the Calman ISF workflow, along with the TV’s advanced picture menu settings, to calibrate the image for best accuracy. I also watched a range of reference scenes on 4K Blu-ray discs to assess the TV’s performance, along with 4K HDR shows streamed from HBO Max, Netflix, Apple TV+, and other services.



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